Making your property stand out
In 2012 Martyn Gerrard won the Innovation of the year award, presented by the Times and Sunday Times. We were recognised for our use of video in property advertising.
Our property tours added a new dimension to our advertising and allowed potential buyers a unique view & insight of the property they were interested in before they went to view.
Over the past 5 years Martyn Gerrard continue to evolve our use of video in our advertising, we continue to be one of the only agents to offer full 1080P video tours filmed and edited by our own in house videographer.
Over the past few years Estate Agents have tried to match our videos with moving pictures put together as a slide show but these cheap tricks do not enrich the viewing experience as you are still bound by the fact that the phots are of 12 angle in a room, normally taken from just inside the door to make the room look as large as possible.
With YouTube now ranked as the number 2 search engine after google it is clear that video is here to stay and as devises get smaller and connectivity becomes more wide spread this media will only grow in popularity. This is best identified by the UK’s biggest property portals, Right move & Zoopla adding video tour links to their listings for the few companies that offer videos to their Sellers.
We are proud to still be the only estate agent that offer every vendor a full HD property tour as part of our marketing package at no extra charge. We have worked closely with our videographer Jordan who started his company, HomesOnTV to improve and evolve the videos over the last 5 years.
In early 2011 Jordan approached Martyn Gerrard with the offer of providing cutting edge HD property tours to estate agents, we say the merit of this innovative way of advertising a property and brough him on to work for us exclusively.
Jordans says “Video tours brings a property to life with film and always proved to be a great marketing tool. No other agent in the North London area offers this service.